Why Mr. Min-Liang Tan should be YOUR role model!
Okay so I have a lot of work but this is something really urgent; so it’ll be brief and sharp. Rather listen to what he says (via his Facebook page). For those who don’t know Min-Liang Tan, he is the CEO and Creative Director of Razer, a company that has the best gaming stuff you can think of.
A few days ago, a coupon code that provided a discount of 90% off Razer products at our UK Razerzone store went viral and thousands of orders were placed in the space of a couple of hours. This coupon code was NOT authorized nor approved by Razer and was generated by a third party to test our shopping cart (and left in our system unknown to us till now). When we discovered this, we had to shut down our site for a bit until we figured out what was going on.
While we have the option of cancelling the orders legally, we’ve always had a customer comes first policy at Razer and in respect of this incident, we have decided to honor the orders that were placed using the unauthorized code by Razer fans buying single products for their own use. Unfortunately, as the products are being sold well below their cost, it will likely cost us an insane amount of losses to make good on the orders which will really really hurt us as we’re still a small company – that much said, we want to do right by the community. For orders in the multiples of units for a single product, we will still give each an opportunity to purchase one item of each product ordered at the 90% off discount but not for multiple units of the same product. Our focus is on doing the right thing for our fans, the gamers and the community, not for resellers or users to profit from this. That’s not gaming, that’s not our deal.
So that’s the plan. It’s going to take a few weeks (and up to a few months in certain cases) to get all these orders processed and shipped—a lot of stuff was already back-ordered due to high demand—and we ask that customers please bear with us. We apologize to anyone miffed or confused by this week’s happenings in the U.K., we appreciate everyone’s patience, and we thank all of our customers for their support. Game on…
HOW COOL IS THAT? I had known Mr. Tan (our Chief Gamer) to be one of the CEOs who actually listen and care about the products more than the money they bring in. Its Razer- For Gamers BY Gamers all the way all the time and he means every word of it! If I’m to be a CEO one day I know excatly who I’d wanna be like, and its him. Wonder what I looked like when I read this?
I’m gonna buy a Razer Blade someday; it might take a while but I definitely will. Go Razer!